Ecommerce Setup: Setting the Variables, Triggers and Tags through Google Tag Manager to achieve marketing and remarketing goals and KPIs.

Ecommerce Testing: Testing the implementation and functioning of Ecommerce Tags by applying Agile Scrum or A/B Testing approaches.

Ecommerce Analytics: Analysis of Ecommerce data collected through Ecommerce Tags into Google Analytics and/or Google Analytics 360 and Google Search Console; then designing the data into presentable data dashboards using Google Data Studio or in Google Analytics itself.