Social Media Marketing is generally about promoting your website and products through paid social promotion campaigns on social media pages, sites and network. MO’s interest lies in researching and studying following aspects of SMM:

• Optimizing the social media content
• Promoting the optimized content over social media
• Engaging in discussion forums on social media
• Measuring the various social media ROI and traffic trends received as a result of efforts made for promotion of various websites, blogs and services

Studying the in-lying factors such as Blogging, Photo Sharing, Micro Blogging, Video Campaigns, Wikis, Social Bookmarks, Social Networking and Forums forms the basics of our views in our articles and posts.